HAPPY TUMS HAPPY BUMS
It’s science fact: Better quality pet food makes for better smelling poops. And better smelling poops make for happier pet parents. That’s the totally reasonable logic behind launch campaign for I and Love And You’s probiotic petfoods. That’s data supporting creativity. Written and Art Directed by me, created in partnership with the client marketing team.
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Director: Block Party Films / Photographer: Maggie Shannon